Back in Time Today
In the world of television, commercials have long been a staple, often bringing certain faces into our living rooms repeatedly. Many of these actors became iconic due to memorable catchphrases or endearing personalities.
However, some of them have passed on, leaving behind a legacy of classic TV moments. Here, we remember 10 beloved commercial actors who left an indelible mark on the advertising world before their departure.
1. Jesse White – Maytag Repairman (Original)
Jesse White, the original Maytag Repairman, became a household name with his portrayal of the perpetually bored repairman from the 1960s to the 1980s. His comedic timing and relatable character endeared him to millions. Born in 1917, White’s career spanned decades, but he is best remembered for his role with Maytag. He passed away in 1997, leaving behind a legacy of laughter and nostalgia for those who remember his charming antics.
2. Gordon Jump – Maytag Repairman (Second)
Known for his role in WKRP in Cincinnati, Gordon Jump took over as the Maytag Repairman in the 1980s. His affable nature brought a new dimension to the character. Born in 1932, Jump’s career was filled with versatile roles, but the Maytag commercials cemented his popularity. He passed away in 2003, leaving fans with fond memories of his warm presence both on commercials and TV shows.
3. Dick Wilson – Mr. Whipple (Charmin)
Dick Wilson, the memorable Mr. Whipple, became famous for his catchphrase, “Please don’t squeeze the Charmin!” His portrayal of the fussy grocery store manager spanned two decades. Born in 1916, Wilson’s stern yet humorous character became a cultural touchstone. He passed away in 2007, but his catchphrase and performances continue to be referenced in pop culture. His legacy lives on as a symbol of classic advertising.
4. Clara Peller – “Where’s the Beef?” (Wendy’s)
Clara Peller shot to fame in the 1984 Wendy’s commercial with her famous line, “Where’s the beef?” Her straightforward delivery and unique voice captured the public’s imagination. Peller, born in 1902, didn’t start her acting career until later in life but quickly became a sensation. She passed away in 1987, leaving behind a legacy of one of the most memorable commercial lines in advertising history.
5. Billy Mays – OxiClean Spokesman
Billy Mays was known for his energetic pitch and booming voice in infomercials, especially for OxiClean. His charismatic presence and enthusiasm made him a beloved figure in the world of TV sales. Born in 1958, Mays’ career in advertising was marked by his ability to engage viewers effortlessly. Sadly, he passed away in 2009, but his legacy as a passionate and memorable salesman lives on.
6. Ed Reimers – Allstate Insurance Voice & Face
Ed Reimers became synonymous with trust through his role as the spokesperson for Allstate Insurance, coining the phrase, “You’re in good hands.” Born in 1912, Reimers’ calm and authoritative presence was a comforting assurance to viewers for decades. He passed away in 2009, leaving behind a reputation as one of advertising’s most reliable figures, whose legacy of trust remains impactful even today.
7. Frank Bartles (Bartles & Jaymes)
David Rufkahr portrayed the soft-spoken Frank in Bartles & Jaymes commercials. His calm demeanor and thoughtful delivery made him a standout figure in the advertising landscape. Born in 1930, Rufkahr brought a touch of sincerity and authenticity to the role. He passed away in 1996, leaving a legacy of gentle charm and effective persuasion that resonated with audiences nationwide.
8. Josephine the Plumber – Jane Withers (Comet Cleaner Ads)
Jane Withers, known as Josephine the Plumber, became an icon in the 1960s and 1970s with her spirited and confident portrayal in Comet cleaner ads. Born in 1926, Withers’ genuine approach and infectious smile made her a household favorite. She passed away in 2021, leaving a lasting imprint as a pioneer among female commercial actors, and her role is fondly remembered by generations.
9. James Karen – Pathmark Spokesman
James Karen was a familiar face in Pathmark commercials throughout the 1980s and 1990s. His engaging presence and clear communication made him a beloved figure in grocery store advertising. Born in 1923, Karen’s work spanned both television and film, but his role as a spokesman resonated with many. He passed away in 2018, remembered for his contribution to commercial advertising and his friendly, trustworthy image.
10. Tom Bosley – Glad Trash Bags & Other Products
Tom Bosley, best known for his role on Happy Days, also gained recognition for his appearances in commercials for Glad Trash Bags. His warm and fatherly demeanor made him a relatable figure in advertising. Born in 1927, Bosley’s career was marked by versatility. He passed away in 2010, leaving behind a legacy of warmth and reliability that extended beyond the screen into households across America.