18 Restaurant Chains from the Past That Had the Weirdest Gimmicks

Food & Recipes
By Ella Brown

The restaurant industry has always been ripe for innovation, and over the years, some chains have taken creativity to a whole new level.

From dining experiences that transport you to another world to eateries with bizarre themes, these restaurant chains have left a lasting impression.

Join us as we explore 18 restaurant chains from the past that had the weirdest gimmicks, captivating diners with their unique offerings.

1. Planet Hollywood

© 6sqft

Planet Hollywood, launched in 1991, was a dining sensation where diners could immerse themselves in Hollywood glam. Decorated with authentic movie memorabilia, it gave patrons a taste of cinematic history.

Celebrities often made appearances, adding excitement to the experience. The chain offered American cuisine amidst replicas of film sets, creating a unique dining atmosphere. Despite its initial success, the novelty faded over time.

It’s a nostalgic reminder of when being close to Hollywood’s glitz was just a meal away. Today, only a few locations remain, serving as a testament to its glamorous past.

2. Rainforest Café

© Reddit

Rainforest Café brought the jungle indoors, delighting families with its exotic ambiance. Launched in 1994, it featured animatronic animals and simulated rainstorms, creating a whimsical atmosphere. The menu offered familiar American fare with a tropical twist.

Diners were entertained by the periodic jungle sounds and the unpredictable “thunderstorms” that added to the adventure. It became a popular choice for birthdays and family gatherings.

Though the chain still exists, its numbers have dwindled, leaving behind memories of dining in a wild, artificial rainforest.

3. Jekyll & Hyde Club

© LF Studios

The Jekyll & Hyde Club in New York City offered diners a macabre dining experience. With gothic decor and mysterious characters, it created a theatrical atmosphere. Guests enjoyed a show alongside their meals, complete with spooky surprises.

Interactive performances kept visitors on their toes, making it a hit with those seeking a unique night out. The menu featured creatively named dishes tied to the theme.

Although it closed in 2015, it remains a fascinating example of experiential dining, where the line between meal and entertainment blurred.

4. Mars 2112

© Bon Appetit

Mars 2112, located in Times Square, brought the extraterrestrial to Earth. Opened in 1998, it was a space-themed restaurant that whisked diners to another world. The decor included alien landscapes and spaceship booths.

Guests were greeted by ‘aliens’ and treated to a menu combining earthly and intergalactic flavors. The immersive design offered a sci-fi adventure for families and tourists.

Despite its initial popularity, high costs led to its closure in 2012. It remains a quirky chapter in themed dining history, remembered for its cosmic creativity.

5. Medieval Times

© World History Encyclopedia

Medieval Times offers a trip back to the Middle Ages, complete with knights, castles, and tournaments. Diners enjoy a four-course meal while watching a live jousting tournament.

Launched in the 1980s, this dinner-theater chain created an immersive medieval experience. Guests are seated in an arena designed like a castle, where knights compete in tournaments, and falconry adds to the spectacle.

The meal is eaten without utensils, enhancing authenticity. With various locations still operating, it continues to captivate audiences seeking a chivalrous escape from reality.

6. Casa Bonita

© The Denver Post

Casa Bonita, a landmark in Denver, offered more than just food; it provided an entertainment spectacle. Opened in 1974, it featured cliff divers and mariachi bands, creating a lively atmosphere.

The Mexican-themed decor added to the festive experience. Known for its sopapillas, the restaurant became a cultural icon, attracting families and tourists alike. Its immersive environment included games and puppet shows for children.

Despite its ups and downs, it remains a cherished memory for many, recently gaining renewed attention thanks to its purchase by South Park creators.

7. Farrell’s Ice Cream Parlour

© Reddit

Farrell’s Ice Cream Parlour was a celebration of indulgence and nostalgia. Founded in 1963, it was famous for its oversized ice cream sundaes and a lively atmosphere. The vintage decor and uniformed staff took diners back in time.

Known for its birthday celebrations, complete with drums and sirens, it was a favorite for kids and adults alike. The menu was filled with playful concoctions and sweets.

Although most locations have closed, Farrell’s remains fondly remembered as a place where ice cream dreams came true, sparking joy and nostalgia.

8. ShowBiz Pizza Place

© Fast Company

ShowBiz Pizza Place, founded in 1980, combined dining with entertainment for children. Its main attraction was the animatronic band, Rock-afire Explosion, which performed lively shows. The family-friendly atmosphere included arcade games and pizza.

The chain offered a unique blend of food and fun, making it a popular destination for birthday parties. Parents and children alike were captivated by the robotic performances and interactive environment.

Though it eventually merged with Chuck E. Cheese’s, ShowBiz Pizza’s legacy lives on in the memories of those who experienced its playful charm.

9. Ed Debevic’s

© Chicago Tribune

Ed Debevic’s offered more than just food; it provided a show. Founded in 1984, this retro diner was known for its sassy waitstaff who entertained guests with playful banter. The quirky decor set the stage for a fun experience.

The menu featured classic American dishes, served with a side of humor. It’s a place where being teased by your server was part of the charm.

Though locations have dwindled, Ed Debevic’s remains a fun memory for those who dined there, enjoying both the food and the laughs.

10. Magic Time Machine

© www.magictimemachine.com

Magic Time Machine took diners on a whimsical journey through time. Originating in the 1970s, the servers dressed as characters from history and pop culture, creating a playful and engaging atmosphere. The decor was equally eclectic and imaginative.

Guests could enjoy a menu filled with themed dishes while interacting with characters like pirates or superheroes. It was a hit for families and groups seeking a unique dining adventure.

Still operating in Texas, it continues to charm with its timeless gimmick, ensuring each visit is a trip through fantasy and history.

11. The Pink Taco

© pinktaco

The Pink Taco was known for its bold name and vibrant atmosphere. Founded in Los Angeles in 1999, it offered Mexican cuisine with a twist, served in a lively, pink-themed setting. The humorous branding matched its playful menu and casual vibe.

Diners were drawn to its irreverent charm and flavorful dishes, making it a hotspot for locals and tourists alike. The colorful interiors and energetic ambiance added to the appeal.

Despite controversies over its name, The Pink Taco carved a niche for itself, remembered for its cheeky approach to dining.

12. G.D. Ritzy’s

© Broken Chains

G.D. Ritzy’s took diners back to the 1940s with its nostalgic theme. Founded in 1980, it specialized in burgers, fries, and milkshakes, served in a diner setting with vintage flair. The throwback decor created a warm, inviting atmosphere.

The chain offered quality fast food with a touch of nostalgia, making it a favorite for families and young adults. Its classic offerings and friendly vibe set it apart.

Although its popularity waned, G.D. Ritzy’s remains a cherished memory for those who enjoyed its retro dining experience and comfort food.

13. Minnie Pearl’s Chicken

© Broken Chains

Minnie Pearl’s Chicken brought Southern charm to fast food. Launched in the 1960s, it was backed by the famous country singer, offering fried chicken with homestyle flair. The decor and menu reflected Southern hospitality.

Despite its celebrity endorsement, the chain struggled with management issues and eventually closed. Its cozy setting and friendly vibe were highlights of its brief existence.

Though short-lived, it remains a nostalgic piece of fast-food history, remembered for its attempt to blend Southern culture with quick-service dining.

14. Kenny Rogers Roasters

© Wikimedia Commons

Kenny Rogers Roasters, founded by country singer Kenny Rogers, offered a healthier fast-food alternative with rotisserie chicken. Launched in 1991, it emphasized quality and taste. The rustic decor created a homely atmosphere.

The chain gained popularity for its delicious chicken and wholesome sides, appealing to health-conscious diners. Its relaxed setting and country charm added to its allure.

Although it faded from the U.S. market, it remains popular in Asia, remembered for its commitment to quality and the unique celebrity touch it brought to fast food.

15. Bob’s Big Boy

© Memories With a View

Bob’s Big Boy is a classic American diner, recognized for its iconic Big Boy statue. Founded in 1936, it became famous for its burgers and shakes. The vintage decor and friendly service captured the essence of mid-20th century America.

The chain became a popular gathering spot for families, offering comfort food in a nostalgic setting. The Big Boy mascot became a symbol of the brand, drawing in diners.

Today, it remains a beloved piece of Americana, with a few locations still operating, keeping its nostalgic charm alive.

16. Steak and Ale

© Restaurant News

Steak and Ale introduced a unique blend of steakhouse and pub dining. Established in 1966, it offered premium steaks and an inviting atmosphere reminiscent of a British pub. The dim lighting and wooden interiors added to its charm.

Diners enjoyed a menu filled with hearty meals and a selection of ales, creating a cozy dining experience. It was a popular choice for families and couples.

Although it closed in 2008, Steak and Ale is fondly remembered for its affordable luxury and the warm, welcoming environment it provided.

17. The Automat (Horn & Hardart)

© 6sqft

The Automat, by Horn & Hardart, revolutionized dining with its coin-operated machines. Launched in 1902, it offered convenience and novelty. Diners could access meals behind glass compartments, creating a unique self-service experience.

The Art Deco design and urban setting made it a popular choice for city dwellers seeking quick meals. It was a precursor to modern fast food.

Despite its decline, the Automat remains a symbol of innovation, remembered for its impact on dining culture and the era of mechanized meal service.

18. Sambos

© Public Seminar

Sambos started in 1957, offering a mix of American diner fare with a breakfast focus. Known for its pancakes, it became a staple for family dining. The casual atmosphere and nostalgic decor attracted a loyal customer base.

However, the name and theme faced criticism for cultural insensitivity, contributing to its decline. At its height, Sambos was widespread but eventually rebranded or closed.

Today, it serves as a case study in brand evolution, remembered for its initial success and the lessons learned from its controversial themes.